Caulfield Second semester 2005 (Day)
Synopsis: Introduces students to skills, processes, materials & equipment for graphic design and image making. Students are introduced to topics through a series of theoretical & practical exercises. They are required to use typography & other methods of visual communication. Each exercise will require students to identify appropriate research resources. Historical & contemporary examples of design & typography will be examined, analysed & discussed, through lectures, workshops, & projects providing opportunities for students to understand & develop skills in visual communication, visual literacy, personal communication, concept development, design experimentation, graphic processes & presentation.
Objectives: On completion of this unit, students will: 1.understand the use of graphic design as contemporary visual language; 2.apply the basic elements and principles of design; 3.approach the problem solving of two dimensional design with an inquiring, adventurous and open attitude; 4.utilise the correct processes and techniques appropriate to design, image making and typography; 5.identify the appropriate and responsible application of typography and image within a commercial and public environment; 6.understand and use correct design and typographic terminology; 7.understand the historical and parallel development of both graphic design and typography; 8.have the skills to create images at a basic level and utilise them within a design environment; 9.identify appropriate research resources relevant to their study of design.
Assessment: Major projects: 70% Visual diary: 10% Minor exercises: 20%
Contact Hours: 4 hours per week
Prohibitions: VCO1101, VCO1102