units

ETF3500

Faculty of Business and Economics

print version

This unit entry is for students who completed this unit in 2016 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

6 points, SCA Band 2, 0.125 EFTSL

Undergraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

Faculty

Business and Economics

Organisational Unit

Department of Econometrics and Business Statistics

Coordinator(s)

Dr Anastasios Panagiotelis

Offered

Caulfield

  • Second semester 2016 (Day)

Synopsis

In many fields of business, analysts must deal with data on many variables, for example; surveys with a large number of questions. In such cases, statistical tools known as multivariate methods must be used to analyse the data and drive business decisions. This unit covers such methods in three sections:

Cluster Analysis, Discriminant Analysis and MANOVA can be used to identify, predict and test for differences between distinct classes of customers or products.

Principal Components Analysis, Correspondence Analysis and Multidimensional Scaling are dimension reduction methods that help analysts to visualise complicated datasets.

Finally, Factor Analysis, Logistic Regression and Structural Equation Modelling are used to predict and test theories and explain and predict business outcomes.

Outcomes

The learning goals associated with this unit are to:

  1. demonstrate an understanding of the role that multivariate statistical techniques such as factor analysis, structural equation modelling, logistic regression, categorical data analysis, cluster analysis, multidimensional scaling and correspondence analysis play in uncovering relationships and patterns in survey data

  1. appraise the strengths and limitations of these techniques

  1. apply tools in R to generate solutions for the appropriate statistical techniques

  1. demonstrate skills in using the appropriate statistical techniques from a user and provider perspective

  1. demonstrate skills in communicating the results of the analysis so that decision making can be implemented.

Assessment

Within semester assessment: 50%
Examination: 50%

Workload requirements

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information

Chief examiner(s)

Prerequisites

ETF2100 or ETX2111 or ETX2121 or MKF2121

Prohibitions