units

MKX9830

Faculty of Business and Economics

print version

This unit entry is for students who completed this unit in 2016 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

6 points, SCA Band 3, 0.125 EFTSL

Postgraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

Faculty

Business and Economics

Organisational Unit

Department of Marketing

Coordinator(s)

Mr Sumesh Nair (First Semester);Ms Karen Lurati (Second Semester)

Offered

Not offered in 2016

Synopsis

International retailing, including trends in overseas markets and the development of off-shore retail ventures from an Australian base. Key issues in the globalisation of the retail industry, including cultural differences, economic environments, and demographic variables.

Outcomes

The learning goals associated with this unit are to:

  1. provide a broad appreciation of the dynamic nature of the global retail industry
  2. develop an understanding of the operations, strategies and performance of leading

global retailers

  1. provide an awareness of the key issues and challenges driving the nature and direction of change in the global retail markets
  2. develop awareness and understanding of key projected growth markets for retailers
  3. provide insights into the similarities and differences between consumers in diverse

retail markets.

Assessment

Within semester assessment: 60%
Examination: 40%

Workload requirements

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information

Chief examiner(s)

Mr Nicholas Grigoriou (First semester)
Dr Srinivas Sridharan (Second semester)